Despite crackdowns from retail giants like Amazon, the problem persists – so much so that tools built specifically to expose fake reviews, like FakeSpot and ReviewMeta, exist. Social media and email marketing offer the ability to constantly engage with your company's following. These channels serve as perfect vessels to request reviews from your best marketers – legitimate customers. Add a footnote in a weekly newsletter to encourage subscribers to leave a rating and review. Post a similar callout on your social channels.

Online creator Grey says she's gotten responses from viewers questioning whether her "de-influencing" posts will impact her opportunities as an influencer in the future. "I would say quite the opposite," she says. "I think it makes the value of a true recommendation that comes from the heart so much more powerful, rather than me just pedaling out a salad spinner or the latest lipstick." TikTok's 'De-Influencing' Trend Is Here to Tell You What Stuff You Don't Need to Buy

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nda's pm candidate should be from bjp: nitish kumar

patna, dec 17 (ians) bihar chief minister nitish kumar monday said only a bharatiya janata party (bjp) leader will be the national democratic alliance's (nda) prime ministerial candidate for the 2014 lok sabha elections.

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"a bjp leader will be the nda's prime ministerial candidate," nitish kumar said here.

a day after the bjp ruled out the possibility of nitish kumar becoming the nda's prime ministerial candidate, he said he was never a contender for the post.

nitish kumar refused to comment on gujarat chief minister narendra modi as the party's prime ministerial candidate.

earlier, he and his party, the janata dal-united, had expressed strong reservations about modi as the bjp's prime ministerial candidate.

nitish kumar had said earlier that it would not take a minute for his party to break ties with the bjp if the latter projected modi as its prime ministerial candidate.

he had also objected to his photographs with modi in newspaper advertisements during the bjp national executive meeting in patna in june 2010.

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nda's pm candidate should be from bjp: nitish kumar