Chatter-ly Journalism: The Times of India Style

Purander Sawarnya

The Times of India is no doubt a 170-odd year old prestigious multi-edition national daily. It is regarded among the most innovative as well as authentic newspaper in the country. Keeping up with the great tradition the Patna edition of the newspaper came out with an immortal statement. (See May 25, 2012 story headlined: DMs told to verify IAY, MNREGA schemes.)


On the bottom of the second column of the story the following lines were written:

“Every Girl Needs a Boyfriend or Husband because everyday every minute something goes wrong in her life which she can not blame on God or Government.” P.P.  

The readers were a bit amused as well as confused as to how can this statement be related to Indira Awas Yojana or MNREGA. But then wait a moment and the mystery would be solved.

Perhaps some one in editorial was chatting with his love. Accidentally, the chatting portion also got published in the print. How this happened and why it can not be deleted is not yet known?

But then the readers got a mix of serious story and entertainment. A real infotainment from the Times of India at the same old price.

Surprisingly the daily didn't show moral courage to say sorry to its readers.

But the moral of the story is: Know the importance of hard copy in this era of internet.

 Disclaimer: The views expressed in this report are purely those of the author and may not in any circumstances be regarded as the official view of BiharTimes.

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